Blending visuals with purpose, I’ve led the creative direction for brand campaigns that span digital, print, and social. From concept to execution, each project is rooted in strategic thinking and strong visual storytelling to spark
engagement and elevate brand identity.

I art directed and executed a branded giveaway campaign featuring curated goodie bags with custom-designed packaging and inserts. From concept to final production, I led the visual direction—designing the flyer, selecting gift items, and ensuring the entire presentation reflected the brand’s voice. The result was an engaging, thoughtful experience that left a lasting impression on recipients.

Conceptualized and art directed a trade show catalog for Fine Geek Jewelry, showcasing themed collections with clear, engaging layouts. Ensured cohesive branding across product photography, descriptions, and design to captivate wholesale buyers and fans alike.

At Minuteman Press, I designed targeted email blasts to promote seasonal specials and custom print services. Each campaign featured eye-catching visuals, consistent branding, and strong calls to action. These efforts boosted client engagement and repeat business.

Given full creative freedom by the client, I managed multiple design projects simultaneously—prioritizing tasks, developing concepts, and delivering cohesive visual solutions that aligned with their goals. This autonomy allowed me to showcase versatility and strategic design leadership across varied deliverables.
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